Mia Vierra

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Resume

About Me

19 Jul

Emelia Vierra

San Francisco, CA| [email protected] | (650) 303.7294 | linkedin/emelia-vierra

Education

Loyola Marymount University Los Angeles, CA

Bachelor of Arts, Communication Studies and a Minor in Business Administration 2019 | Cum Laude

Relevant Coursework: Nature of Inquiry, Organizational Communication, Media Studies, Media and Marketing Communication, Interpersonal Communication, Analytical Concepts and Methods of Business, Management

Professional Experience

Access Brand Communications | San Francisco, CA

Assistant Account Executive

Account Coordinator

Account Intern                                                                                                 

June 2019 – present

  • Support 5 clients in consumer and technology industries by performing always-on PR activity including media outreach, drafting press releases and influencer work coordination
  • Participate in weekly internal team and client status calls to ensure optimal campaign performance
  • Compose 7 weekly reports for clients ensuring they are up-to-date and include relevant and important information
  • Build client facing briefing books and recap decks for events, media briefings, and campaign launches
  • Manage client social media calendar, by scheduling 30+ posts and writing copy weekly
  • Lead social media campaigns surrounding client event, one in which over 10,000 people attended worldwide

Crimson Marketing and Public Relations | Los Angeles, CA

Marketing and Publicity Intern   

September 2018 – December 2018

  • Conducted research and contacted media for coverage and attendance at client events
  • Created 30+ graphics for social media posts for NBC’s The Voice, LA Lakers and other client
  • Assisted in PR packaging coordination for client exposure
  • Managed press and celebrities with other interns at the Make A Wish Gala Event

ImFORZA | Playa Vista, CA

Marketing Intern

May 2018 – July 2018

  • Built 5 modern websites on WordPress efficiently
  • Designed social media graphics and assisted 6 email marketing letters and campaigns on behalf of clients
  • Led 2 projects as an intern creating innovative website content for clients
  • Examined and evaluated new client website analytics to revamp client websites

Prodigy Public Relations | Santa Monica, CA

Publicity and Marketing Intern

Jan 2018 – April 2018

  • Developed 10 wrap reports post movie releases for company and clients
  • Monitored press release news on online magazines and websites
  • Analyzed movies for engaging clips to represent exclusive clips for media

Hype | Los Angeles, CA

Communications Intern

Sept 2017 – Dec 2017

  • Drafted 5 press releases for client news
  • Analyzed and tracked media coverage of company clients
  • Ran social media postings and created 50 media content for company website and LinkedIn

Other Jobs Held:

Client Services Associate at The Studio (MDR)

November 2018 – March 2019

Area Office Assistant at LMU Housing Office Employee

Aug 2016 –May 2018

Swim Instructor at Anderson Swim Company

May 2017 – Aug 2017

Sales Associate at Baby Gap

April 2015 – June 2015

Campus and Community Involvement

Member of Pi Beta Phi, Fraternity for Women

-Policy and Standard’s Board Member
-Chair on Event Planning Committee
-Chair on the New Member Education Committee

Volunteer at 186th St Elementary School
LMU Housing Office Employee

Skills

Social Media Platforms (Instagram, Twitter, Facebook, Snapchat)
Microsoft Office: Excel, PowerPoint, Word
Ciscion, WordPress, Canva, MailChimp

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